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– ICLEI Japan Member Information –
Matsuyama City
Message from the Mayor of Matsuyama City
Katsuhito Noshi
With an emphasis on ‘local and on-the-ground’ and ‘from a citizens’ perspective’, we are committed to building a city where people can have love and pride for their city, where as many people as possible can smile and feel happy.
In March 2013, the city was selected as an Environmental Model City by the Japanese government and is working to promote the use of solar energy and reduce waste by taking advantage of the region’s long average hours of sunlight per year. As a sister city of Freiburg, which is known as the world’s ‘environmental capital’, we deepen our exchanges through environmental conferences and environmental education.
In July 2020, the city was selected as an SDGs Future City and a Municipal SDGs Model Project to promote sustainable urban development.
In the future, we will continue to work with various stakeholders, including universities and companies, as well as with ICLEI members in Japan and abroad, to achieve a sustainable society.
Overview of Matsuyama City
Located in the Matsuyama Plain in the center of Ehime Prefecture, Matsuyama overlooks the Shikoku Mountains with Mt. Ishizuchi, the highest mountain in western Japan, to the east and the quiet waves of the Seto Inland Sea to the west. It has a mild climate with beautiful mountains, seas, and islands.
Matsuyama is the largest city in Shikoku, with the Dogo Hot Springs, said to be the oldest in Japan, and Matsuyama Castle, one of the 12 existing castle towers, and other traditional local culture and rich tourism resources, including blessed natural landscapes, numerous historical sites, cultural assets, and Haiku Poem.
The city has also nurtured many literary giants, including Shiki Masaoka, and is one of the settings for novels such as Soseki Natsume’s ‘Botchan’ and Shiba Ryotaro’s ‘Clouds on the Mountain’. Against the backdrop of this unique cultural soil, the city is developing an urban plan that utilizes “language”.
Environmental Initiatives
Matsuyama City is supplying renewable electricity to municipal facilities such as Dogo Onsen Honkan and Matsuyama Castle through an off-site Power Purchase Agreement (PPA) utilizing city-owned land near Matsuyama Airport.
As Dogo Onsen Honkan and Matsuyama Castle are historically significant sites, installing solar panels on these facilities is challenging due to cultural heritage preservation and landscape protection requirements. By providing renewable electricity through this scheme, the city is promoting sustainable tourism while advancing local energy generation and consumption.
In addition, Matsuyama has been actively promoting the deployment of renewable energy, particularly solar power. As of the end of fiscal year 2024, the cumulative number of subsidies provided for solar photovoltaic installations was the highest among Japan’s core cities.
The city has also continuously raised public awareness of recycling and waste separation, encouraging residents to adopt environmentally responsible practices in their daily lives. As a result, as of the end of fiscal year 2024, Matsuyama ranked second-lowest among Japan’s prefectural capitals and third-lowest among core cities in terms of per capita daily waste generation.
Associate Partnership is available to non-governmental organizations, universities, state and national government agencies and not-for-profit research institutions. The purpose of Associate Partnership is to facilitate dialogues between local governments and these partners, to provide knowledge transfer in line with ICLEI’s Mission and Charter, and an avenue for which partners can support ICLEI’s work and mandate.
HARNESS the power of the ICLEI Network!" Governments need to give (the sense of) direction, as Business leaders we don't make the wind, we sail the boats. So policy should set the winds in the right directions if you want the boat going fast to the right harbor."Philippe Joubert Senior Advisor, World Business Council
on Sustainable Development
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Rates and Dues
Application Form
Eva Madeira Head of ICLEI Global Membership & Governance
Joining ICLEI means connecting to more than 2,500 local and regional governments as well as technical experts and a diversity community of partners worldwide. ICLEI Members actively engage with their peers through conferences, workshops, webinars and online platforms and take advantage of our connections with businesses, financial institutions and other implementation partners that help strengthen innovation and resourcing.
Eva Madeira Head of ICLEI Global Membership & Governance
Got any questions? I will be happy to assist. Please contact me at iclei(at)iclei.org
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Eva Madeira Head of ICLEI Global Membership & Governance
Got any questions? I will be happy to assist. Please contact me at iclei(at)iclei.org
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Fee Structure
Benefits
Eva Madeira Head of ICLEI Global Membership & Governance
Got any questions? I will be happy to assist. Please contact me at iclei(at)iclei.org